NUTS MAGAZINE

This montage I made of a nuts magazine is one stereotypical representation of males. It shows the behaviour we often expect of men.

With its content based on football and girls. This magazine silently excludes larger woman and the gay community. Gay innuendo's are used throughout the magazine from everything to ‘love corner’ highlighting men hugging, to ‘funny pics’ of footballers caught in the wrong positions on the football pitch and in computer games.

  

David Gauntlett suggests that these articles are humorous to account for the fact that men do not like to show vulnerability within the ‘crisis of masculinity’.    

“I argued that men’s magazines have an almost obsessive relationship with the socially constructed nature of manhood. Gaps in a person’s attempt to generate a masculine image are a source of humour in these magazines, because those breaches reveal what we all know – but some choose to hide – that masculinity is a socially constructed performance anyway.”                    – David Gauntlett 

 David Gauntlett’s theory of men’s masculinity in crisis can easily be linked to articles in stereotypical lad’s magazines such as Nuts.